Apple is launching two new iPhones, the
iPhone 5c and the
iPhone 5s,
and the big question for many is going to be which is worth their
hard-earned clams. Both present attractive packages, as detailed in our
reviews, but is there a strong reason to choose one over the other?
Here’s a breakdown of the main considerations for those facing that
choice.
Camera

The
iPhone 5s improves the smartphone camera experience enough to make this
a key point in its favor. While all flash photography that doesn’t
involve expensive umbrellas, off-camera units and softboxes is
inherently evil, the 5s True Tone flash really is loads better than the
one in the 5c.
Flash aside, the 5s camera sensor and lens assembly is much better,
and the processor means faster autofocus and faster shutter activation.
Slo-mo video and burst mode are also big positives in favor of the
iPhone 5s. If you’re really into mobile photography (or any kind of
photography), the iPhone 5s is worth the premium.
Value and Cost
For the money, Apple’s iPhone 5c is a very capable device. It’s $100
cheaper than the 5s at equivalent storage sizes, and it’s not missing
too many tricks at the moment compared to the 5s, besides the camera
features mentioned above, and the secret payload of the A7 and M7
processing components.

The
iPhone 5c’s design is surprisingly appealing, and were the 5s available
in both finishes, I’d be hard-pressed to choose one over the other.
Bottom line, if you’re currently happy with an iPhone 5, 4S or 4 but are
looking for a change or have an upgrade coming, but aren’t overly
concerned with being cutting edge, the 5c is the phone to get.
Future-proofing
The 5s has a secret payload, as mentioned above, which is built-in to
the A7 system-on-a-chip and M7 motion coprocessor. App developers will
start designing software intended specifically to leverage the A7′s
64-bit processing power, and power-saving/motion tracking features made
possible with the M7. If you want to make sure you have hardware that
can take full advantage when these titles start to hit, you’ll need the
iPhone 5s.

Ultimately
the phone that’s right for you is the one that holds the most appeal to
you personally – and yes, before you comment, I fully realize that
might be an Android phone. There’s nothing wrong with that, but Apple’s
new strategy of releasing two new iPhone devices means a lot more people
will be trying to make up their minds between them. Hopefully the
considerations above help that decision along.